Post by account_disabled on Dec 30, 2023 3:36:15 GMT
Have you heard that positioning is a comprehensive activity, but you don't know what exactly it includes? You don't know how to position a website yourself, but would you like to gain such knowledge? We have prepared a list of activities carried out as part of positioning. This is an SEO checklist that you can use both when working with an agency or carrying out activities on your own. These are recommended actions whose effectiveness has been confirmed by many experts, including our SEO team. Completing the steps listed on our list does not guarantee success, but it brings you much closer to it. See what is worth implementing in effective website positioning - from technical changes to conversion optimization. Check what an SEO specialist needs to know SEE THE INTERVIEW WITH GRZEGORZ STRZELEC Actions before optimizing SEO audit and error elimination Before you start positioning your website yourself , it is always worth conducting an SEO audit.
The point is to check whether the website has any significant WhatsApp Number List errors and omissions that will hinder work on its visibility. An experienced positioner knows what he will need at the next stages of positioning. They can now check whether, for example, the website can add content to all subpages. As a result, it will prepare a list of recommendations for the website administrator. Thanks to this, at a later stage of SEO work, he will be able to smoothly implement all optimization changes, without having to wait for the ongoing adaptation of the website to SEO needs. If the website has been positioned before, the audit also allows you to assess what effects were achieved, what activities were carried out and... possibly what mistakes were made. It sometimes happens that positioning needs to be started by removing the Google filter. But this is a topic for a separate article. Many agencies offer free website audits, but they usually cover a few selected aspects of the website and provide general information.
An audit starting positioning should be in-depth and it is good if, apart from technical aspects, it also checks the functionality of the website and detects problems that reduce the conversion rate. There is no single audit template, so it is worth asking your agency how it will examine your website before starting cooperation. Are you opening an online store? Invest in internet marketing SEE THE STORE POSITIONING OFFER How to start your SEO strategy? The activities that lead to building a website positioning strategy and action plan are primarily analysis. You can start by analyzing your industry and your direct competition for your website content. How to use the conclusions from the analysis to effectively start positioning your website yourself ? Here are some important areas: selection of keywords - it is worth enriching the list of keywords for which we position the website with words used by the competition, expansion of the website content - you can compare the text volume, phrase density, etc. that allowed the website to be positioned in the top 10 and set the goal of creating even better, richer content, linkbuilding - analysis of places from which the competition obtained links and checking whether it is possible to add a link to our website there You can also check how well-positioned competitors present their products/services on the website. We pay attention to, among others: divided into categories and subcategories.
The point is to check whether the website has any significant WhatsApp Number List errors and omissions that will hinder work on its visibility. An experienced positioner knows what he will need at the next stages of positioning. They can now check whether, for example, the website can add content to all subpages. As a result, it will prepare a list of recommendations for the website administrator. Thanks to this, at a later stage of SEO work, he will be able to smoothly implement all optimization changes, without having to wait for the ongoing adaptation of the website to SEO needs. If the website has been positioned before, the audit also allows you to assess what effects were achieved, what activities were carried out and... possibly what mistakes were made. It sometimes happens that positioning needs to be started by removing the Google filter. But this is a topic for a separate article. Many agencies offer free website audits, but they usually cover a few selected aspects of the website and provide general information.
An audit starting positioning should be in-depth and it is good if, apart from technical aspects, it also checks the functionality of the website and detects problems that reduce the conversion rate. There is no single audit template, so it is worth asking your agency how it will examine your website before starting cooperation. Are you opening an online store? Invest in internet marketing SEE THE STORE POSITIONING OFFER How to start your SEO strategy? The activities that lead to building a website positioning strategy and action plan are primarily analysis. You can start by analyzing your industry and your direct competition for your website content. How to use the conclusions from the analysis to effectively start positioning your website yourself ? Here are some important areas: selection of keywords - it is worth enriching the list of keywords for which we position the website with words used by the competition, expansion of the website content - you can compare the text volume, phrase density, etc. that allowed the website to be positioned in the top 10 and set the goal of creating even better, richer content, linkbuilding - analysis of places from which the competition obtained links and checking whether it is possible to add a link to our website there You can also check how well-positioned competitors present their products/services on the website. We pay attention to, among others: divided into categories and subcategories.